Los Angeles, March 1, 2019 – Mikasa Sports, the esteemed, one hundred two year old Japanese sporting goods company, announced today that they have engaged Prominent Brand + Talent to develop a U.S. based licensing program.
Mikasa, the Official game ball of the FIVB (Federation Internationale de Volleyball) is highly regarded around the world for manufacturing the best-in-class sports balls for volleyball, soccer, football, basketball, water polo, rugby, tetherball and kickball, among others.
Well known athletes who have endorsement deals with Mikasa include volleyball superstars Sara Hughes and Marta Menegatti.
“Mikasa has been searching for the ideal team to entrust with developing the U.S. licensing program for one of Japan’s most cherished brands”, said Mikasa President Yuji Saeki.
“With Prominent’s track record of securing significant global licensing deals, we knew they would be the perfect group to bring our vision of licensed product to life.”
Prominent partner Dan Levin remarked “There are few brands in the sports world as revered as Mikasa. They have been the gold standard of professional sports products in over one hundred countries for more than one hundred years. They are without peer. Prominent is proud to be part of their team.”
Prominent will set its initial targets on apparel, accessories, footwear, headwear, food, snacks, beverages and games.